I spent an afternoon at one of Bill Poett’s inspiring seminars and wanted to captured the dynamic essence of who he to better represent Bill Poett’s life changing abilities to inspire and create the best out of people — it needed to come through in his branding. I gave his a sketch of what I was thinking and soon after he hired me to create his branding including color scheme, fonts, imagery, website header, slide show, business cards, postcards and other printed materials. After this was set in place I had the great pleasure to design his book cover, soon and likely to be a national bestseller.
Bill Poett is a nationally acclaimed trainer having coached some of the nation’s peak performers including Wayne Gretzky of the NHL Hall of Fame.
Bill’s personal brand represents him as the joy coach so people could connect with their potential coach as a resource and mentor. We did a photo shot and his iconic personal brand image was taken on his Rancho San Julian, the last family-owned and operating Spanish land grant ranch in the pristine Central Coast of California. The archetype of this brand is the Sage and Hero, which Bill authentically portrays with his life mission to empower everyone into their best life imagined who comes into his path.
About www.BillPoett.com:
Since 1988, Bill Poett has studied, taught and trained with military, law enforcement, and corporate performance experts throughout the United States and Asia. As a master martial arts and close-quarter combat instructor, Bill offers a unique perspecitive when working with individuals and teams for whom peak performance is literally a matter of life and death.
An acclaimed motivational speaker and success coach, Bill offers raw, honest, and often humorous approach to developing winners in every field of endeavor. He has designed, written, and developed presentations, seminars, and hands-on workshops designed to help individuals, groups, and organizations recognize and achieve their fully-optimized potential. From the battlefield to boardroom, from the playing field to your family room, Bill has developed easy-to-learn and apply tools for your personal pathway to success.
